Design strategies

Illustration: Leafs in a Yin & Yang patternUsing design as a strategy early on in the development process will give you the greatest opportunity to make significant improvements in sustainability.

Here you can browse through successful theories and strategies such as biomimicry, Cradle to Cradle and the Natural Step.

  • Biomimicry

    The principles of biomimicry use nature as a model, measurement and mentor in the development of products, services, buildings and communities.

  • Changing behaviour

    Perhaps the most important aspect of sustainable development is reduced and changed consumption. How can design help to change people's behaviour?

  • Cradle to Cradle

    How can social systems and product development mimic ecological systems so that all resources are used effectively and in a cyclical way?

  • Factor 10

    The principle is based on the assumption that the world must reduce current resource consumption by 9 / 10 to achieve balanced and sustainable development on our planet.

  • Open design

    Open Design can be many things but overall it is about replacing a competitive environment with a collaborative one in order to move forward in a way that is beneficial for all parties involved.

  • Service design

    Service design is about reducing production and consumption by walking away from ownership and instead sharing or renting products or services.

  • The Natural Step

    This international non-profit organization guides us in strategic decision-making for sustainability. Their principles are based on one fundamental question: Under what circumstances would we be able to live sustainably?

Shortcuts to Sustainability

Seeking deeper knowledge about sustainability and design?

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Read more about education


How did others succeed?

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Find good examples of how others design more sustainably here


Does your company want to do business in a more sustainable way?

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Find experts within the area of sustainable product- and business development here